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Automakers are in a scramble to fix their budget and comply with stricter emission and fuel mileage
regulations that will be in effect across the nation. The state of California is also setting tougher requirements. Japanese car maker Toyota is also studying a tough goal of 3% of its total 2012 sales that should come from zero emission units.
The company estimates that they will need about $1 billion to follow all the new industry rules from the federal government and California.
California requires manufacturers that sell more than 60000 vehicles in a year to have 3% of the units as zero emissions. This puts automakers like Toyota, Ford, and Honda in a no choice position because of the state legislation.
Chrysler and General Motors will also have to follow the new rules but do not require as much budget considering that the other car makers share the bigger chunk of the market.
The needed $1 billion of funding can be broken down into production of components needed for building the electric vehicles, equipment, and service centers. They also have to consider things like training of the manpower, marketing, and coverage for the vehicle’s guarantees and warranties.
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Toyota racing spreads its racing history from 1957 till date. The Toyota racing team is owned by Japan based Toyota motors. The racing division is based in Germany and started its journey in racing in the year of 1957.
Toyota motors entered in the racing motor sports in the Australia motor sport trial in 1957. The company later made its roots in a Formula 1 team in 1972. In 1972, Anderson’s motor sport team, in the Formula 1 race, used Toyota Celica. The team was later named as Toyota Team Europe, which later was bought by Toyota in 1993.

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No matter how the Toyota A-BAT concept caught the spotlight during the 2008 Detroit Motor Show, the hybrid pickup will be remaining a concept vehicle for
now according to Toyota insiders.
It was a good bet for a production vehicle but Toyota executives point out that they have a lot of priorities at the moment and building the A-BAT is not on top of their list.
The A-BAT was close to reality when the Japanese car manufacturer asked for bids from potential suppliers for the hybrid version and four cylinder variant of the truck. The light never went green though for the bulky futuristic vehicle.
The decision of the company may have been influenced by the dismal performance of their two pickups which have suffered from the drop in housing and construction. Toyota only sold 18349 units of the Tundra which is a 55% drop in 1Q sales. The Tacoma was also a laggard performer in the market with first quarter sales dropping as much as 37% or translating to only 24937 units sold.
Toyota executives assure the public that they are committed to meet the demand for the Tundra although the sales are greatly dependent on the construction industry.
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The time for the extravagant stretch limos arriving at the red carpet for the Academy Awards might be history. Hollywood stars arrive in green cars at their red carpet welcome for the Oscar’s.
The 2010 Toyota Prius and the Oscar’s might really be a good mix. With the whole world watching and hundreds of flashbulbs flickering, the event was a great publicity and promotion of the silver screen elites’ advocacy to be green.
All eyes are on them when actors and actresses come to the biggest award’s night of the year. A gas gulper limo can definitely have a negative effect on their image now that fans and the press look at how the stars are ecologically conscious.
The 2010 Toyota Prius got the attention of the world amid the stars of the night serving as shuttle of the Hollywood elites. The Prius may actually be considered as a tribrid as it can also maximize the sun’s powers as solar panels are mounted on its roof.
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Last Wednesday, Toyota unveiled a revolutionized 2010 Tundra at the Chicago auto show. Among the enhancements are the latest 4.6 liter engine configuration, the new platinum covering and its enriched exterior.
Among the distinguishing characteristics of the 2010 Toyota Tundra from other trucks include the chrome set of 20-inch wheels, Platinum badges and a grille with a billet-style.
On the inside of this Platinum Tundra, you will find exclusive leather seats, navigations, puddle lamps, door trim and wood trimmed shift knobs.

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The Japanese car maker Toyota Motor Corporation reigns as king of sales in the global auto industry sector stripping General Motors of Detroit, USA its crown that it held for 77 years.
Sales records show that Toyota sold 8.972 million cars and trucks in 2008 globally ahead by as much as 616000 units of GM’s final count of 8.356 million vehicles.
The transfer of glory lacks luster though as every car manufacturer is hoping for recovery and better picture in their sector.
The global financial crisis played a major role in the race. The global sales of the auto industry drop by 3.5 million vehicles. Toyota suffered a 4% drop in sales while GM (gmautoblog.com) had an 11% decline.
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Toyota definitely means business. With the low cut they’ve made business-wise last December, Toyota is not sitting down with apathy. To attract their buyers, Toyota is turning to cash rebates as one of their major marketing plan to perform better this year.
They’re giving away $2,000 to $4,000 dealer cash or customer rebates for units like Tundra pickup and 2008 Tundra. Hybrid cars will have dealer cash of $750 on its hood. For Corolla, the manufacturer is putting in $1,500 as cash rebate for customers for both its base and the LE trim levels. The rest of its trim levels will have $1,250. The trim levels of Camry will also have a customer cash of $1,000. Its dealer cash will be at $500.
The president of Toyota Motor Sales USA, Jim Lentz, expressed that they’re doing this for the benefit of their dealers as competition marks up its way to the marketplace.
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A bigger and better third-generation Toyota Prius with a highly improved hybrid drivetrain was unveiled at the Detroit Auto Show.
Its system weight was reduced by almost 20 percent, with approximately 50-mpg fuel economy rating, nearly 90 percent of the hybrid’s drive system was re-engineered. This hybrid baby now runs with a lighter transaxle, which reduces torque loss, a more compact motor, and an inverter with a direct cooling mechanism.
The new Prius comes with 3 drive modes—EV-Drive is for low speed motoring that makes use of battery power alone; Eco for fuel-efficient driving; and Power with its increased throttle feedbacks for maximum performance.

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The board of executives of Toyota Motors Corporation in Japan decides to halt its production of the Prius in the United States. The decision comes amid lowering prices of fuel resulting to a slump in sales of the hybrid car.

Up to when the Prius project will be frozen is still not known. What is evident is the 32% drop in sales that Toyota experience in November of 2008.
Prius sales dramatically dropped year over year coming from 16737 units sold in November of 2007 to just 8660 cars in 2008.
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The Toyota Motors Corporation, headquartered in Japan, manufactures Toyota cars. Toyota Motors is the leading automobile manufacturer that conquered the automobile market with some of the most successful models ever in the automobile industry. Below, you will encounter some of the most popular and demanding Toyota vehicles.
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